Connecting your LinkedIn account to your Facebook and Twitter accounts allows you to easily share content between the platforms. This can help expand your professional network and increase engagement with your posts. In this article, we’ll walk through the steps to link your accounts on desktop and mobile. We’ll also discuss some of the benefits of connecting your profiles.
How to Link LinkedIn to Facebook
Linking your LinkedIn and Facebook accounts allows you to share content back and forth between the platforms. Here’s how to connect them:
On Desktop
1. Go to www.linkedin.com and log into your account.
2. Click on the “Me” icon at the top of your homepage and select “Settings & Privacy” from the dropdown menu.
3. On the left sidebar, click on “Linked Accounts”.
4. Under “Connect your social media accounts”, click on the Facebook icon.
5. You’ll be redirected to Facebook. Log into your Facebook account if you aren’t already.
6. You’ll see a confirmation screen asking you to allow LinkedIn to access basic information from your Facebook profile. Click “Okay”.
Your LinkedIn and Facebook accounts are now connected. You can share content back and forth between the two platforms.
On Mobile
Linking your accounts on mobile takes just a few taps:
1. Open the LinkedIn app on your device. Tap on your profile icon in the top left.
2. Tap on “Settings”.
3. Under “Linked Accounts”, tap on “Connect next to Facebook”.
4. You’ll be redirected to the Facebook app. Log in if needed and tap “Continue”.
5. Tap “Okay” to allow LinkedIn access to your Facebook profile info.
Your accounts are now linked on mobile as well.
How to Link LinkedIn to Twitter
You can also link your LinkedIn profile to your Twitter account. Here are instructions for desktop and mobile:
On Desktop
1. Go to www.linkedin.com and log in.
2. Click on the “Me” icon and choose “Settings & Privacy”.
3. Click “Linked Accounts” on the left sidebar.
4. Under “Connect your social media accounts”, click the Twitter icon.
5. Log into your Twitter account if needed. Click “Okay” to authorize the connection.
Your LinkedIn and Twitter accounts are now connected on desktop.
On Mobile
On mobile, the steps are very similar:
1. Open the LinkedIn app and tap your profile picture.
2. Tap “Settings”.
3. Tap “Linked Accounts”.
4. Tap “Connect” next to Twitter.
5. Log into Twitter if required and tap “Okay”.
Your LinkedIn and Twitter profiles are now linked on mobile.
Benefits of Linking Profiles
Here are some of the benefits of connecting your LinkedIn account to Facebook and Twitter:
- Share posts easily between platforms. You can share your LinkedIn articles and updates to Facebook and Twitter with just a few clicks.
- Expand reach. Connecting to Facebook and Twitter allows you to get your professional content in front of a larger combined audience.
- Build connections. You can connect with more professionals and engage with your networks across multiple platforms.
- Establish thought leadership. Broadcasting your professional insights across networks can help establish you as a thought leader in your industry.
- Drive traffic. Cross-posting content can help drive more users back to your LinkedIn profile and posts.
In general, linking accounts makes it simpler to share content between your social networks. This allows you to expand your reach as a professional.
Best Practices for Linked Profiles
To get the most out of your connected profiles, keep these best practices in mind:
Customize Sharing Settings
Take advantage of the customized sharing options to control what types of content you want shared and where. You likely don’t want every LinkedIn update blasting out to all your Facebook friends.
Cross-Post Strategically
Be selective about what you share cross-platform. As a general rule, avoid oversharing and make sure content is relevant for each audience.
Monitor Comments
Stay on top of comments and replies across all platforms. This helps you maintain a professional brand and engage with your networks.
Adjust Privacy Settings
Review your privacy settings on all linked accounts. Adjust them as needed to limit visibility and data sharing to your comfort level.
Watch Your Audiences
Keep in mind the differences between your LinkedIn, Facebook, and Twitter networks and audiences. Adjust tone and messaging appropriately.
Be Active
Stay active posting and engaging with all your connected profiles. This will help maximize the benefits of linking your accounts.
Conclusion
Linking your LinkedIn account to your Facebook and Twitter profiles can provide great advantages in expanding your professional network and reach. Just be sure to follow best practices around customized sharing, strategic cross-posting, and engaging actively on all platforms. Maintaining separation between your professional and personal presences is also key. With the right approach, connecting your LinkedIn, Facebook, and Twitter accounts can take your career social media presence to the next level.
Key Takeaways
- Connect LinkedIn to Facebook and Twitter via the Linked Accounts section of LinkedIn’s settings.
- Linking allows easy sharing of content across platforms.
- Benefits include expanded reach, more connections, and increased traffic.
- Customize sharing settings, post strategically, and monitor comments across networks.
- Maintain separate professional and personal presences.