Searching for multiple keywords on LinkedIn can be a very effective way to find relevant profiles, companies, groups, posts and other content. With LinkedIn’s advanced search functions, you can combine multiple keywords using Boolean operators to refine and target your searches. Here are some tips on how to best search for multiple keywords on LinkedIn.
Use Boolean Operators
LinkedIn’s search supports the Boolean operators AND, OR, and NOT. Using these operators between your keywords allows you to combine search terms to target more specific results.
- AND – The AND operator will return results that include both keywords. For example, “sales AND marketing” will return results about sales and marketing.
- OR – The OR operator will return results that include either keyword. For example, “engineer OR developer” will return profiles for engineers and developers.
- NOT – The NOT operator excludes results that contain the keyword after it. For example, “software NOT games” will return software profiles but exclude gaming profiles.
Here are some examples of using Boolean operators in a LinkedIn search:
- “marketing AND social media” – Profiles and posts about both marketing and social media.
- “developer OR engineer” – Profiles for developers or engineers.
- “design NOT interior” – Design profiles excluding interior designers.
Search Multiple Keywords in Profile Fields
You can target your LinkedIn keyword search to specific profile fields like skills, company, job title and more. This allows you to refine your results further. Here is the syntax:
[Field Name]: [Keywords]
For example:
- Skills: Project Management AND Agile
- Company: Microsoft OR Google
- Title: “Sales Manager” AND (UK OR London)
This will search for those keywords only within the designated profile field. The available fields to search are skills, company, title, school, and location.
Search Multiple Keywords in Posts
You can also target keywords in LinkedIn posts and articles using similar search syntax:
[Content Type]: [Keywords]
For example:
- Posts: “Digital Marketing” AND strategy
- Articles: “Data Science” OR analytics
This searches keywords only within LinkedIn posts or long-form articles.
Use Advanced Search Filters
In LinkedIn’s advanced search, you can combine keyword searches with filters to further refine results. Filters include location, company, job title, industry, school and more. For example:
- Title: “Social Media Manager” AND Chicago
- Skills: “Business Development” AND Company: Amazon
Using multiple keywords and filters together allows you to get very targeted search results.
Keyword Tips
Here are some additional tips for searching keywords on LinkedIn:
- Use quotation marks around multi-word keywords like “Digital Marketing” to search for exact phrases.
- Try synonyms and alternative words in addition to common keywords.
- Analyze your target audience to determine the best keywords to use.
- Look at profiles of your ideal results to find effective keywords they use.
- Check out LinkedIn skills to see keyword ideas and search volume.
Save Common Keyword Searches
If you find yourself repeating the same keyword searches on LinkedIn frequently, save them for easier searching next time. Here’s how:
- After running a search, click “Save this search” at the top.
- Give the saved search a name and click Save.
- To re-run a saved search, click “Saved” at the top and select it.
Saving common keyword searches makes regularly monitoring your target profiles, companies and posts much easier.
Use LinkedIn Recruiter for Advanced Keyword Search
If you frequently search LinkedIn to source candidates or leads, consider upgrading to LinkedIn Recruiter. This tool offers advanced keyword search capabilities including:
- Search profile text for keywords.
- Filter by years of experience.
- Save complex multi-criteria searches.
- Get alerts when new profiles match searches.
LinkedIn Recruiter makes searching for those perfect candidate or lead profiles much faster and more efficient.
Conclusion
Effectively using multiple keywords in your LinkedIn searches can help you quickly find very targeted and relevant profiles, companies, groups, posts and other content. Mastering Boolean operators like AND, OR and NOT allows you to combine keywords for precise results.
Targeting particular profile fields, posts or articles can further refine your keyword search. And leveraging LinkedIn’s advanced filters takes your search capabilities to an even more granular level.
A few best practices include using exact match phrases, trying synonyms, analyzing your audience and checking profiles of ideal results. Saving common complex searches also speeds up repetitive keyword searching.
For frequent LinkedIn power searchers, the Recruiter tool offers the ultimate keyword search experience. Follow these tips to take your LinkedIn keyword searching to an expert level.
Boolean Operator | What It Does | Example |
---|---|---|
AND | Returns results including both keywords | “marketing AND social media” |
OR | Returns results including either keyword | “engineer OR developer” |
NOT | Excludes results containing keyword after it | “design NOT interior” |
Profile Field | Example |
---|---|
Skills | “Project Management” AND Agile |
Company | Microsoft OR Google |
Title | “Sales Manager” AND (UK OR London) |
School | “Harvard University” AND Engineering |
Location | Canada AND Vancouver |
Content Type | Example |
---|---|
Posts | “Digital Marketing” AND strategy |
Articles | “Data Science” OR analytics |
LinkedIn Advanced Filters
Filter | Options |
---|---|
Location | Country, Postal Code, Region |
Company | Company Name |
Job Title | Title Name |
Industry | Industry Name |
School | School Name |
Language | Language Names |
Gender | Male, Female |
Relationship | 1st, 2nd, 3rd+ connections |
LinkedIn Recruiter Keyword Search Features
Feature | Description |
---|---|
Search profile text | Keyword search full profile text |
Years of experience filter | Filter profiles by min/max years of experience |
Save complex searches | Save and re-run complicated keyword+filter searches |
Search alerts | Get notified when new profiles match saved searches |