Why announce a new job on LinkedIn?
LinkedIn is the world’s largest professional network with over 740 million members. Announcing a new job on LinkedIn allows you to share the news with your professional network and expand your reach. There are several benefits to announcing a new job on LinkedIn:
- Increased visibility – Your connections, and their connections, will see your update in their feed.
- Personal branding – It presents an opportunity to control the narrative and shape how others perceive your career move.
- New opportunities – Announcing your new role puts you on the radar for future prospects, partnerships, and clients.
- Engagement – People will connect with you to ask questions or congratulate you, expanding your network.
In summary, announcing a new job on LinkedIn leverages the power of your network and helps broadcast your news to the right audiences. It’s an impactful way to share your professional updates and promote your personal brand.
How to write a new job announcement on LinkedIn
When crafting your new job announcement for LinkedIn, follow these best practices:
1. Share the news upfront
Get right to the point in your opening sentence and share your new job title, company, and start date. You want the reader to immediately know what you’re announcing.
Example: “Excited to share that I’ve joined [Company] as a [Job Title] starting [Date].”
2. Express your enthusiasm
Let your personality and excitement for this new opportunity shine through. Share your positive sentiments and why you were drawn to this new role or company.
Examples:
“I’m thrilled to join this talented team and can’t wait to contribute to [Company’s] mission.”
“So grateful for this opportunity to work with [Company] and take the next step in my career.”
3. Give context if changing industries
If you’re changing industries or pivoting into something new, provide some background on why you made the move and how your skills translate. Help your network understand your career path.
Example:
“After 7 amazing years in [Current Industry], I’ll be taking my marketing skills to [New Industry] as I join [Company] to lead strategic partnerships and business development.”
4. Thank people who helped you
Show gratitude by calling out people who referred you, helped with your job search, or supported you. Tag them in your post so they get notified.
Example:
“Thank you to [Name] for the referral and to [Recruiter] for guiding me through the interview process.”
5. Share why you’re excited
Articulate what drew you to the company, role, products, mission, leadership, or team. Share the specific things that resonate with you. This builds authenticity.
Examples:
“I’m excited to join [Company] and help build their world-class [Product] that’s transforming [Industry].”
“Thrilled to work with [Company’s] stellar leadership team and contribute to their mission of [Mission].”
6. Close with a call to action
End your post by inviting others to connect with you in your new position. This gives them permission to engage.
Examples:
“Please reach out with any partnership opportunities!”
“I’d love to connect with anyone at [Company] or in [Industry].”
“Looking forward to this new adventure!”
Best practices for formatting your announcement
In addition to writing compelling content, structure your announcement properly by following these best practices:
1. Upload a photo
Share a professional headshot or photo of you at your new workplace. This gives your post a visual representation.
2. Tag your new company
Be sure to tag your new employer so they are notified and your post appears on their company page.
3. Use hashtags strategically
Include relevant hashtags like #newjob, #dreamjob, your company name, job title, or industry. This expands your reach.
4. Add your new job to your profile
Don’t just announce your new job – make sure to update your LinkedIn profile with your new title, company, and employment dates.
5. Turn off notifications
To avoid overwhelming your network, turn off notifications for that specific post. You can still see all engagement.
6. Follow up and engage
Monitor your announcement post and follow up with anyone who commented or liked it to further build connections.
Sample new job announcement posts
Here are examples of well-formatted new job announcements for LinkedIn:
Example 1:
Thrilled to share that I’m joining @Company as a Marketing Manager starting 9/1! So grateful for this opportunity to head up digital marketing. Please reach out if you’re in the Seattle marketing community! #newjob #marketing
Example 2:
Excited to announce I’ve joined @Company as their first Sales Operations Manager. After 5 years in customer success, I’m excited to level up into sales ops and enable 30% annual revenue growth. Thanks to @Recruiter for the referral! #newjob #sales
Example 3:
Beyond excited to join the @Company team as a Product Designer! Their mission to make healthcare more accessible and user-friendly speaks to me. Big thanks to @Referrer for the intro. Let’s connect if you’re a #UX designer!
Section | Example 1 | Example 2 | Example 3 |
---|---|---|---|
Headline | Thrilled to share that I’m joining @Company as a Marketing Manager starting 9/1! | Excited to announce I’ve joined @Company as their first Sales Operations Manager. | Beyond excited to join the @Company team as a Product Designer! |
Enthusiasm | So grateful for this opportunity to head up digital marketing. | After 5 years in customer success, I’m excited to level up into sales ops and enable 30% annual revenue growth. | Their mission to make healthcare more accessible and user-friendly speaks to me. |
Call to action | Please reach out if you’re in the Seattle marketing community! | Thanks to @Recruiter for the referral! | Big thanks to @Referrer for the intro. |
Hashtags | #newjob #marketing | #newjob #sales | Let’s connect if you’re a #UX designer! |
This table summarizes how each example post incorporated the key sections – headline, expression of enthusiasm, thanking referrers, and call to action with relevant hashtags. When writing your own announcement, use this template as a guide.
When to post your announcement
Timing your new job announcement thoughtfully can maximize its impact:
1. Post on your start date or first week on the job.
Sharing the news when you officially begin the new role capitalizes on your excitement. The first day post tends to get high engagement.
2. Avoid posting on weekends or holidays.
Post during the workweek, when LinkedIn activity is highest. Avoid holidays or summer Fridays when many people are out of office.
3. Post around 11:00 AM – 1:00 PM in your time zone.
Mid-day tends to be a high traffic time, as most people check LinkedIn while eating lunch at work. West coast timing also catches East coast audiences.
4. Limit to 1 announcement post.
Rather than multiple posts, share all your key messages in one comprehensive announcement. Follow up with connections individually after posting.
In summary, the ideal timing is early in your first week on the new job, during the workday around midday in your time zone. However, the most important thing is conveying your authentic excitement, so post when it feels right for you!
Following up after announcing
The impact of your announcement post extends beyond the initial share. Follow these tips for engaging with your network after the post:
1. Thank everyone who congratulated you.
Show appreciation by liking comments and sending thank you messages. This fosters goodwill with your connections.
2. Share the post on other social channels.
Cross-post a link to your announcement on Twitter, Facebook, Instagram or elsewhere to widen the reach.
3. Monitor comments and reply to questions.
Check back on your post and respond if anyone asks for more details or requests to connect.
4. Connect with new colleagues.
Search for new coworkers on LinkedIn and send InMail to introduce yourself and arrange meetings or coffee chats.
5. Update your profile photo.
Add a new professional headshot to reinforce your updated brand and role. This also boosts visibility.
Proactively following up shows you care about your connections. It transforms your announcement post into the start of many new relationships.
Common questions when announcing a new job
You may get questions from your network when sharing about a new job. Some common ones include:
Why did you make this change?
Be prepared to explain your motivations and thought process behind taking this new role. Share the aspects that drew you to the company, growth opportunities, or desire for change.
What will you be doing?
Have a short summary ready of your new responsibilities, projects, and objectives. Help people understand what your day-to-day work will look like.
Any advice for me?
Offer insights based on what you learned from your job search. Tips on networking, interviewing, optimizing your LinkedIn profile, or negotiating can help others.
Could you refer me?
If relevant, introduce any outstanding contacts to the right people at the hiring company. Make warm introductions where you can.
Want to grab coffee?
Take advantage of people’s interest to follow up and deepen connections. Turn online congratulations into real-world meetings.
Announcing a job sets the stage for rich discussion with your network. Embrace questions and engage in thoughtful conversations.
Conclusion
Announcing a new job on LinkedIn allows you to share exciting career updates with your professional network and expand your reach. By following best practices for crafting your content, formatting your post, timing it strategically, and engaging with your audience, you can maximize the impact. Show your authentic enthusiasm and appreciation. Leverage the opportunity to build meaningful connections. Starting a new job marks an exciting life milestone. Celebrate and amplify the news on LinkedIn.