LinkedIn is the world’s largest professional network with over 740 million members worldwide. It is a popular platform for companies and recruiters to post job openings and source qualified candidates. When posting a new job on LinkedIn or updating an existing one, it’s common for recruiters to wonder – how long does it take for the job post to go live on LinkedIn?
In this article, we will provide a quick overview of how LinkedIn’s job posting and update process works. We will look at the key factors that determine the time it takes LinkedIn to review and publish job posts and updates. We will also share some best practices to optimize your job posts for faster approval on LinkedIn.
How Does LinkedIn Review Job Postings?
All job postings and updates on LinkedIn go through an automated review process to ensure they meet LinkedIn’s quality standards and comply with their policies. Here are some key things to know about LinkedIn’s job post review process:
- Automated Filters – LinkedIn uses automated filters to scan job posts for spam, inappropriate content, and policy violations. Posts containing banned keywords or formats may be automatically rejected.
- Manual Review – If a job post passes the initial scans, it goes to LinkedIn’s team for a manual review. Human reviewers check for quality issues not caught by automated filters.
- Priority Review – LinkedIn offers priority review for sponsored job postings and Recruiter seats. These are typically reviewed faster than organic job posts.
- Weekday Processing – LinkedIn processes most job posts during regular business hours Monday to Friday. Weekend or holiday submissions may take longer.
So in summary, a job post on LinkedIn goes through both automated and manual checks to ensure it meets their guidelines before going live to candidates.
What Affects the Time for Job Post Approval?
There are several key factors that impact how fast LinkedIn will review and approve a job posting or update:
1. Type of Post
- Sponsored Posts – LinkedIn prioritizes review of paid, sponsored job posts. These can be approved in less than 1 hour.
- Recruiter Posts – Jobs posted through Recruiter seats also get faster review than regular posts.
- Organic Posts – Regular, unpaid job posts have the longest review time, ranging from 24-48 hours on weekdays.
2. Posting Method
- Direct Posting – Jobs posted directly on LinkedIn tend to get reviewed quicker than those using third-party posting tools.
- Third-Party Tools – Jobs posted via third-party aggregators may take longer as additional processing time is required.
3. Posting History
- Existing Customers – Companies with a history of posting jobs on LinkedIn tend to get faster review times.
- New Customers – LinkedIn will take more time to review posts from new companies posting for the first time.
4. Quality of Post
- Complete, Error-free – Posts with all required fields filled out accurately get approved faster.
- Incomplete, Errors – Posts with missing info or policy violations will take longer to review.
So in summary, sponsored or recruiter job posts, directly posted, from existing customers, and with complete accurate data get reviewed fastest on LinkedIn.
Typical LinkedIn Job Post Review and Approval Time
Here is an overview of the typical job post approval times on LinkedIn based on post type:
Post Type | Typical Review Time |
---|---|
Sponsored Post | Less than 1 hour (on weekdays) |
Recruiter Post | 2-12 hours (on weekdays) |
Organic Post | 24-48 hours (on weekdays) |
As you can see, paid sponsored posts get the fastest review, while regular organic posts take the longest to be approved and published on LinkedIn.
Some key notes on LinkedIn’s review timelines:
- Weekends and holidays will increase the review time for all post types.
- Peak hiring seasons may also lead to slightly longer approval times due to high volume.
- Poorly optimized or incomplete posts may get flagged for additional review.
Tips to Get Faster Approval for LinkedIn Job Posts
Here are some tips to help accelerate your job post approval on LinkedIn:
Optimize Job Title
Use recognizable job titles that clearly convey the role. Avoid too generic or confusing titles.
Fill All Required Fields
Provide complete details on the job responsibilities, requirements, salary range and other essential fields.
Use Appropriate Language
AvoidUsing excessive caps, emojis or unprofessional language. Write concisely using a professional tone.
Focus on Essentials
Highlight must-have qualifications and remove excessive requirements to attract qualified candidates faster.
Check for Errors
Proofread carefully to avoid typos, formatting issues or incorrect data that can delay approval.
Post at Optimal Times
Avoid posting on weekends or late evenings. Monday to Thursday are ideal for fastest review.
Best Practices for Updating Existing Job Posts
When updating an already approved job post on LinkedIn, follow these best practices for a faster review:
- Avoid changing job title or core requirements if possible.
- Limit updates only to essential changed details like location, salary or skills.
- Repost instead of updating if there are major changes in role requirements.
- Schedule changes in batches rather than multiple small updates.
- Update on weekdays during regular business hours for fastest review.
Following these tips will help accelerate your job posting and update approval times on LinkedIn.
Conclusion
To summarize, it typically takes:
- Under 1 hour for sponsored job posts
- 2-12 hours for Recruiter posts
- 24-48 hours for regular organic posts
to be reviewed and approved on LinkedIn during weekdays. Holidays and weekends can increase these timelines slightly.
Factors like post type, quality, and history with LinkedIn impact review speed. Following best practices for job posts and updates can help reduce approval times.
Optimizing your jobs for faster approval allows you to start sourcing suitable candidates sooner on LinkedIn. Prioritize critical requirements, use professional language, and avoid errors to expedite review. With some strategic planning, you can significantly decrease the time it takes to get your LinkedIn job posts live and visible to top talent.