LinkedIn Top Voices is an annual program that recognizes thought leaders who spark thoughtful discussions on LinkedIn. It highlights professionals across various industries who actively engage with their followers and create content that educates and inspires the LinkedIn community. The Top Voices are selected based on a number of factors, including the quality, frequency, and level of engagement of their content. For 2022, LinkedIn curated a list of over 135 Top Voices across India who have built their reputation as subject matter experts and influencers on the platform.
The Selection Process for LinkedIn Top Voices in India
The selection process for identifying the Top Voices in India is rigorous and highly competitive. Here are some of the criteria used by LinkedIn editors when choosing the honorees:
- Quality of content: The content shared by the creator should be thoughtful, insightful, and add value for their target audience.
- Consistency: Regular creation and sharing of content throughout the year indicates commitment and dedication.
- Engagement and reaction: Top voices garner high engagement in the form of likes, comments, and shares for their posts.
- Expertise: Demonstrated depth of knowledge and experience in their field or industry.
- Uniqueness of perspective: Opinions and ideas that are distinctive from the mainstream narrative.
- Network size and growth: An expanding follower base that engages actively with the creator’s content.
In addition to these measures, LinkedIn editors look at compliance with community policies, authenticity of conversations, and the level of respect and professionalism displayed by the creator on the platform. The selection process aims to highlight voices that are responsible, constructive, and make valuable additions to the LinkedIn community.
Number of LinkedIn Top Voices in India in 2022
For 2022, LinkedIn named over 135 professionals in India across various industries to its Top Voices list. This includes a diverse mix of business executives, consultants, academicians, human resources experts, marketing professionals, authors, coaches, journalists, and more. Here is a breakdown of the number of Top Voices in India by profession this year:
Profession | Number of Top Voices |
---|---|
Business and Management | 28 |
Human Resources | 19 |
Marketing and Communications | 17 |
Entrepreneurs and Founders | 15 |
Consultants | 13 |
Authors and Writers | 12 |
Academic Experts | 11 |
Coaches and Trainers | 9 |
Journalists | 6 |
Others | 5 |
As evidenced by the table above, professionals from fields like business management, human resources, marketing, and entrepreneurship constitute the majority of the Top Voices list. However, the list is quite diverse and represents thought leaders from many different industries and domains.
Notable LinkedIn Top Voices in India in 2022
While all 135+ of the designated Top Voices create stellar content, here are some of the most influential and recognizable names who made the list this year:
Ankur Warikoo
Ankur Warikoo is the founder of nearbuy.com and an author. He shares insights on leadership, career development, entrepreneurship, and motivation.
Prachi Sheth
Prachi Sheth is the Director of Marketing Science at LinkedIn. She provides tips on branding, marketing analytics, and data-driven storytelling.
Piyush Pandey
Piyush Pandey is the Chief Creative Officer at Ogilvy India. He shares his decades of advertising and creative expertise through engaging posts.
Satya Nadella
Satya Nadella is the CEO of Microsoft and writes about technology, innovation, diversity, and digital transformation.
Radhakrishnan Pillai
Radhakrishnan Pillai is an author, management consultant, and public speaker. He provides insights from Indian philosophy applied to leadership and spirituality at work.
Sridhar Vembu
Sridhar Vembu is the CEO of Zoho Corp. He shares advice on building successful bootstrapped companies with insights into technology and rural development.
Harsh Mariwala
Harsh Mariwala is the founder and chairman of Marico Ltd. He provides tips on entrepreneurship, branding, governance, and personal growth.
This is just a sample of some of the highly respected thought leaders recognized in LinkedIn’s Top Voices list this year. The full list includes founders, C-suite executives, authors, coaches, journalists, marketers, HR experts, and more from diverse industries in India.
Examples of Content Created by LinkedIn Top Voices in India
The content published by the Top Voices demonstrates their knowledge leadership and engages their audience through thoughtful commentary. Here are some examples of popular posts by 2022 Top Voices:
Leadership Lessons from the Mahabharata by Radhakrishnan Pillai
In this post, Pillai draws parallels between the ancient Indian epic and modern corporate leadership challenges. He highlights the leadership styles of different characters and key lessons on ethics, crisis management, and strategy.
Data is Power, But Wisdom is Essential by Prachi Sheth
Sheth asserts that while data analytics is crucial for marketers, human wisdom is equally important. She advises balancing data-driven decision making with broader business perspective and societal impact.
Learnings from the Startup World by Harsh Mariwala
Mariwala shares insights from engaging with young entrepreneurs on creating agile organizations and solving complex consumer problems with technology and innovation.
The Future of Work is Remote by Ankur Warikoo
Warikoo makes a case for remote work based on learnings during the pandemic. He outlines the benefits of distributed teams and provides tips for managers to build trust and empathy.
Such informative and thought-provoking posts that inspire discussion is a trademark of the Top Voices. Their content is highly engaging and taps into current challenges faced by professionals and businesses.
Why LinkedIn Top Voices Recognition Matters
Being named a LinkedIn Top Voice represents peer recognition for subject matter experts who actively participate in meaningful conversations on the platform. Here are some of the key benefits of being awarded LinkedIn Top Voice status:
- Boosts personal brand – Being handpicked by LinkedIn editors validates the creator’s reputation and expertise.
- Increases reach and visibility – The exclusive designation helps spotlight the creator and their content to a wider audience on LinkedIn.
- Opens up opportunities – Thought leadership displayed through content creation builds professional credibility that can lead to business growth, career advancement, partnerships, and other opportunities.
- Motivates creators – The recognition encourages professionals to continue creating high-quality and engaging content on a consistent basis.
The Top Voices designation has grown to be a coveted honor that signifies someone is an influencer in their field. It brings well-deserved recognition plus tangible benefits for content creators on the world’s largest professional networking platform.
Conclusion
LinkedIn Top Voices highlights some of the most insightful and impactful thought leaders actively sharing their knowledge across industries. The 135+ Top Voices in India for 2022 were chosen after rigorous selection parameters based on content quality, consistency, engagement, expertise and uniqueness of perspective. These professionals from fields like business management, HR, marketing, and entrepreneurship create content that educates and inspires the LinkedIn community. Being named a Top Voice confers peer recognition and enhances the creator’s personal brand and professional opportunities. It cements their standing as subject matter experts and thought leaders on the platform. The Top Voices program continues to shine a spotlight on professionals who lead meaningful conversations and add value on LinkedIn through their content contributions.