LinkedIn is the world’s largest professional networking platform, with over 722 million users worldwide as of January 2021. With its massive user base, LinkedIn has become an invaluable tool for recruiters and job seekers alike. One of LinkedIn’s most popular features is the ability for recruiters to post jobs and for job seekers to apply directly through the platform.
What is LinkedIn Recruiter?
LinkedIn Recruiter is LinkedIn’s recruitment software that allows employers and recruiters to post jobs, search LinkedIn profiles, and connect with potential candidates. With Recruiter, employers can promote their jobs to reach suitable candidates and manage applicants through a central dashboard.
Some key features of LinkedIn Recruiter include:
- Posting jobs to reach LinkedIn’s extensive user base
- Searching LinkedIn profiles with advanced filters to find qualified candidates
- Connecting with passive candidates who aren’t actively job searching
- Managing job applications and tracking candidate pipeline
- Scheduling and tracking candidate interviews
- Sharing jobs internally with other recruiters and hiring managers
LinkedIn Recruiter comes in three product tiers – Recruiter Lite, Recruiter Professional, and Recruiter Corporate. The higher tiers provide more features and capabilities for larger recruiting teams.
Does LinkedIn limit job posts for free accounts?
Yes, LinkedIn does limit the number of free job posts for basic LinkedIn accounts. Here are the key limitations:
- LinkedIn members with free accounts can only post one active job at a time.
- Once a free job post has expired or been filled, members must wait 60 days before making another free job post.
- Free accounts can only use basic post targeting options, like location and industry. Advanced targeting filters are not available.
- Free job posts appear in LinkedIn search but won’t appear on the Jobs homepage. Paid posts get better visibility.
- There are no limits on applying to jobs, only on posting them. All members can apply to any job for free.
Here is a comparison of key differences between free and paid job posts on LinkedIn:
Feature | Free Job Post | Paid Job Post |
---|---|---|
Number of active posts | 1 | Unlimited |
Posting frequency | 1 post every 60 days | Unlimited |
Targeting options | Basic (location, industry, etc) | Advanced (skills, experience, etc) |
Appear on LinkedIn Jobs page | No | Yes |
InMail to reach candidates | No | Yes (with Recruiter) |
As you can see, free accounts have significant limitations on job posts. For power users and frequent recruiters, upgrading to one of LinkedIn’s paid talent solutions is recommended.
What are LinkedIn’s paid job posting options?
LinkedIn offers several paid products and features to post unlimited jobs and access more recruiting tools:
- LinkedIn Job Slots – For occasional recruiters who need to post more than one job at a time. Job slots allow you to buy individual job post credits.
- LinkedIn Recruiter Lite – Entry-level monthly subscription for small teams to post jobs, manage applicants, and source candidates.
- LinkedIn Recruiter Professional – Upgraded monthly subscription with more tools and integrations, including InMail messages.
- LinkedIn Recruiter Corporate – Enterprise-level subscription with powerful analytics, compliance features, and global team collaboration.
- LinkedIn Career Pages – Company Pages can publish unlimited jobs for a flat monthly fee.
Depending on your recruiting needs and budget, LinkedIn recommends:
- 1-3 job posts per month – Purchase individual Job Slots as needed.
- 4-15 job posts per month – Recruiter Lite subscription.
- 16-99 job posts per month – Recruiter Professional subscription.
- 100+ job posts per month: Recruiter Corporate or Career Pages subscriptions.
For large-scale recruiting, Recruiter Corporate and Career Pages provide the most capabilities to post and promote jobs widely.
What is the pricing for LinkedIn’s paid job posts?
Here is an overview of LinkedIn’s current pricing for paid job posting and recruitment products (as of October 2022):
Product | Price |
---|---|
Job Slots | $199 per post |
Recruiter Lite | $99/month base |
Recruiter Professional | $259/month base |
Recruiter Corporate | Custom quote |
Career Pages | $199-$299/month |
Keep in mind pricing may change over time. Enterprise-level subscriptions like Recruiter Corporate require contacting LinkedIn sales for custom quote. There are also discounts available for annual subscriptions paid upfront.
Tips for posting jobs successfully on LinkedIn
Here are some top tips for creating compelling job posts that attract qualified candidates on LinkedIn:
- Use descriptive, keyword-rich titles that grab attention fast.
- Highlight stand-out benefits like remote work, flexible hours, career growth, etc.
- Get straight to the point in the job description – include essential duties, requirements, and qualifications.
- Specify the job type (full-time, part-time, contract), experience level, and any other key details.
- Use free-form text rather than copying a Microsoft Word job description to optimize for LinkedIn.
- Analyze your current applicants and tweak targeting filters to get better candidates.
- Promote top positions with LinkedIn’s Job Spotlight ad placements.
Taking the time to create well-written, optimized job posts will maximize your chances of success in finding great candidates through LinkedIn.
Conclusion
In summary, LinkedIn does limit free accounts to only 1 active job post at a time, refreshable every 60 days. To post more frequently or run multiple job ads, upgrading to a paid subscription is necessary. Options like Job Slots, Recruiter Lite, and Recruiter Professional provide more flexibility and features for power recruiters. For large enterprise hiring needs, Recruiter Corporate and Career Pages are LinkedIn’s heavy duty paid plans, both requiring sales contact for quotes. To get the most out of LinkedIn, investing in a paid job posting plan is a smart move for any growing organization’s recruiting strategy.